PROOF THAT RADIO DOESN'T HAVE TO BE DEAD

This is one of my all-time favorite station promos.

If it doesn't make you smile, that's okay. Just means it doesn't fit your taste or sensibility.

But if it does make you smile — or, as I do, respond with awe at its brave creativity — a reminder: The people who did this 40 – 50 years ago didn't have 1/10 of the production tools available to you today.

All they had was an idea. And a "what if...?" And the desire to find out.