WHICH PEOPLE AT YOUR RADIO STATION SHOULD HAVE THEIR OWN TWITTER ACCOUNTS?

The following people at your radio station should have their own Twitter accounts:

Station Manager
Sales Manager
Account Executives
Program Director
Music Director
Radio Personalities
Producers
Imaging Directors
Promotion/Marketing Directors
News Directors
Promotion Interns
Program Interns
The Station Engineer (No, I'm not kidding.)
The Station Receptionist (Still not kidding.)

Here's why.

(Warning: You'll learn all about my very cool new, one-time-only teleseminar for radio people.)